THE ULTIMATE SOURCE TO UNDERSTAND HOW MILLENNIALS WILL SHAPE OUR ECONOMY

The economy is poised for a transformation as the largest generation on the planet, the Millennials, enter their prime working and spending years. Technology and the Internet have created new behaviors and instilled new values into an entire generation which is now forcing organizations to reexamine how they will thrive in tomorrow’s marketplace.

The Ultimate Source To Understand How Millennials Will Shape Our Economy

Recently Goldman Sachs released an animated infographic dedicated to the attitudes and interests of Millennials. It provides comprehensive insights into what we can expect from Millennials when it comes to housing, marriage, ownership, retail, and wellness. Below are the fascinating insights according to Goldman Sachs. Read more

Posted on by Ryan Jenkins in Change, Generations, Innovation, Millennials, New Trends, Social Media, Technology Leave a comment

5 ASPECTS OF GAMES TO LEVERAGE FOR INCREASED MILLENNIAL ENGAGEMENT & RETENTION

Do you track your American Express points, your frequent flyer miles, Fitbit steps, Weight Watcher points, or your LinkedIn profile strength bar? If so, you have fallen victim to being engaged through gamification. But it’s okay because as humans we are wired to play games. Have you ever thought to harness the power of gaming to engage your Millennial employees?

5 Aspects of Games to Leverage for Increased Millennial Engagement & Retention

Wikipedia defines gamification as the use of game design techniques and mechanics in a non-game context to solve problems and engage users. The key word there is engage. And what’s more engaging than video games? According to Millennials, nothing. Understand and play to Millennial’s hard-wired gaming needs to effectively engage and retain them as employees in the workplace. Read more

Posted on by Ryan Jenkins in Gaming, Innovation, Millennials Leave a comment

MILLENNIAL MARKETING INSIGHTS FOR TODAY’S HIGH-TECH, HYPER-SOCIAL, AND MOBILE WORLD

You’ve heard of Yuppies (Young Urban Professionals) and DINKs (Double Income No Kids) but have you heard the newest acronym HENRYs? HENRY, which stands for “High Earning, Not Rich Yet,” is the latest acronym to describe the affluent Millennial generation. Currently the Millennials control financial assets worth more than $1 trillion, and in the next few years their spending will surpass that of the Baby Boomers. The video snippets from one of my latest Millennial marketing keynotes could help align your brand with the emerging HENRYs.

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Posted on by Ryan Jenkins in Generations, Marketing, Millennials, New Trends, Social Media, Video Leave a comment

TOP 3 TECH SKILLS YOU SHOULD LEARN IN 2015 [GUEST POST]

When Gartner shared its top tech trends for 2015, we learned that the number of Chief Digital Officer and Chief Data Officer roles have doubled since last year – and are expected to double again. As one might imagine, this will rock the c-suite’s world.

Top 3 Tech Skills You Should Learn in 2015

  1. 75% of IT execs say they need to change their leadership style within the next three years.
  2. By 2017, 50% of total IT spending will occur outside of IT.
  3. Also by 2017, 70% of successful business models will be deliberately unstable.

In short: Silo-ed roles are out, blended skills are in. As more businesses use data to scale, employees must be agile enough to switch tactics on a dime. Gartner says, “This holistic approach blending business model, processes, technology and people will fuel digital business success.” Read more

Posted on by Ryan Jenkins in Change, Guest Posts, Innovation, New Trends, Personal Growth, Technology Leave a comment
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